ASOS today announced that it will invest £90m in a brand-new state-of-the-art fulfilment centre on the Fradley estate near Lichfield with a plan to employ 2,000 people at the site over the coming three years.

Michael Fabricant says “ASOS is one of the world’s leading online fashion retailers, so this is wonderful news – particularly at a time when we are all suffering under the shadow of the Covid pandemic.  It’s a reflection of the work ethic and positive business environment we enjoy in the Lichfield area.  I hope that most of these 2,000 jobs will be fulfilled by people who live in Lichfield District and I welcome ASOS to our part of the world.”

The 437,000 square feet warehouse based at Fradley Park will be operational within 12 months and will allow for a gradual ramp up with testing to meet the capacity required for peak trade in 2023. Ideally situated on the A38 with good road and airport links, the site will serve ASOS’ growing number of customers in the UK and around the world.

Nick Beighton, Chief Executive of ASOS, today commented “We’re thrilled to be laying down the foundations for our future growth in Lichfield. This significant investment in infrastructure and large-scale job creation is a reflection of the confidence ASOS has in its future and the quality of the skills and talent available in this well-placed location. When fully up and running in 2023, the site will support our ever-increasing customer demand and enable us to develop our offerings and delivery capabilities even further.”

Alok Sharma, the Secretary of State for Business added “ASOS is a great British success story at the heart of our vibrant fashion industry and I welcome their clear vote of confidence in our skilled workforce.

“This job-creating investment in Lichfield is exactly the type of long-term commitment we need from businesses as we build back better from the pandemic.”